choosing a Webflow freelancer, studio, or agency: eight questions you need to ask

A Webflow site resides in a Workspace: either that of the freelancer, studio, or agency building it, or your own. In the first case, access and management run through your partner.

A site can be transferred. Design, pages, CMS content, backups, form submissions, custom code, and redirects are all included. You will need to reconfigure form notifications and app integrations afterward.

Ask two things. Can your partner transfer a site with an active subscription? This is only possible from a Freelancer or Agency workspace. Otherwise, the site must first be reverted to the free plan, taking it temporarily offline. And how does it work with translations? You transfer a site with Localization by first duplicating it.

In addition to your partner's fees, you pay Webflow for the site's subscription. Since May 2026, there have been two subscription plans for most sites: Basic for approximately €13 per month and Premium with CMS for approximately €22 per month. These are the prices for annual billing, excluding tax. Webflow charges in dollars.

You can pay for that subscription directly to Webflow, even if the site is in your partner's workspace. Webflow calls this Client payments. Ask if your partner sets it up this way or passes on the subscription costs, and at what amount.

If your site was already with a freelancer, studio, or agency before May 2026, ask if it has already been migrated. For sites in such a workspace, the new structure takes effect on November 16, 2026.

The separate Editor that clients used for years to edit text was discontinued on August 4, 2026. Instead, your team will be given a role within Webflow itself. A Content editor can edit text, images, and CMS items. A Marketer can also assemble new pages from existing components and publish them.

What this means in practice depends on how the site is built. Without components designed for this purpose, there isn't much to assemble. So, ask for a demonstration on an existing site: how does someone without technical knowledge create a new page there?

Also, ask how many people will get access. Each site comes with one to three client seats for free, depending on the workspace it sits in. If more people need to work on the site, each of them needs a paid seat in the workspace. That costs approximately €13 per month for someone who edits content and builds pages. Ask who pays for it.

Two Webflow sites can look identical and be completely different on the inside. One might have consistent naming conventions, variables for color and typography, and reusable components. The other might have been built page by page.

You will notice the difference during the first major change, or when someone else takes over the work. Ask which system your partner builds with (common ones are Lumos and Client-First) and whether you will receive a description of the structure upon delivery.

Webflow is a closed platform. You can export a site's code, but only from a paid workspace. What you get is HTML, CSS, JavaScript, and images. The content from the CMS is not included. Forms and the search function will no longer work outside of Webflow.

You cannot simply move a Webflow site to another system. However, you are less locked into a vendor lock-in than you were a few years ago. Through MCP, the connection between Webflow and LLMs, a site's content and structure can be read directly. This makes migrating to another platform much less manual work. Ask your partner what happens if you end the partnership and want to keep the site. The answer should be: transfer it to your own workspace, without any unexpected costs.

A Webflow site can comply with the GDPR. Webflow is an American company and stores data in the United States, using services such as Amazon Web Services and Cloudflare. The GDPR allows this as long as protection stays at the European level. For that purpose, Webflow is certified under the EU-U.S. Data Privacy Framework, the arrangement the European Commission recognized as adequate in 2023. The data processing agreement is included with every plan by default and also contains the EU standard contractual clauses. Data is encrypted in transit and at rest, and Webflow holds a SOC 2 Type II report for its security. Responsibility for what you collect remains with you, as with any platform. Ask what data the site collects and whether the privacy statement matches.

Something similar applies to cookies. Webflow has no built-in cookie banner. If you use statistics or advertising pixels that track visitors, you need prior consent in the Netherlands. Therefore, something must be built or integrated. Ask what your partner uses for this and whether it is included in the price.

Since June 28, 2025, accessibility requirements have applied to web shops, online banking, and sites where you sign up for phone or internet subscriptions, among others. Small businesses with fewer than ten employees and an annual turnover of up to two million euros are exempt. Government agencies have long had their own obligation: to comply with WCAG 2.1 level AA and publish an accessibility statement.

If you fall under neither category, accessibility is a choice. A wise one, in our opinion.

A partner level says little about this. In the assessment Webflow uses for Certified Partners, a 'satisfactory' rating on accessibility is enough. Therefore, ask to see a site that has been audited, by whom, and with what results.

The 34 Premium Partners in the Netherlands and Belgium, from freelancer to agency, each list a starting price on their Webflow profile. Converted, these range from approximately €900 to €22,300. More than six out of ten start at €4,500 or lower. Such a starting price says little about what a complete site will cost.

Ask for a price range for a project like yours and what it includes: research, design, development, content migration, training, and the first few weeks after launch. For us, a website costs between €5,000 and €25,000 as a one-time fee, depending on the scope and level of customization.

You can check the partner level of a freelancer, studio, or agency in a minute. Our article on the partner program explains what that does and doesn't tell you. You will only get the answers to these eight questions in a conversation. You are also welcome to ask them to us, or first read how we work as a Webflow Premium Partner.